NOTE: This is a full archive for the Project Community: You & The World (2014) please see the main site for the most up to date information.

Posts From Group 8
Once this group convenes and develops its project focus and team name, this will tell you more about this group.

Product, Place, Promotion, Price? Or something more?

In this week syllabus I have learn about the 4 P’s which is the product place promotion and price, which is basically describe how does we want our product to look like (product), which location do we want to assemble (place), what kind of advertisement that we want to show to the consumer (promotion), and what is the set price which is attractive for the customers but also profitable (price). However, thorough out my research I have found out that actually there are 8 P’s not 4, which is process, people, physical environment, and productivity. Another thing that I’ve learn though out my research is that by using online communities we’re able to get customers feedback and also review about our product in a way that it will help us to develop our product much better. Huge company such as Apple use this kind of review to help to identify issues that occur in the product, for example OS X Yosemite just lunched about a week ago and they occur bug in the operating system that made the Internet connection disconnected every few minutes. In this case online communities help Apple to identify their product pro and cons and help them to develop their products.

Image taken from: http://www.cravelabs.com/documents/38014/39141/8Ps-5Ws.png

Another good example that we can extract from the Internet is that the new iPhone 6 and iPhone 6 plus. Since the lunch Apple have dominant the smart phone market, however there are some negative review about the iPhone 6 plus that they are easy to bend. Online communities have post video about the iPhone 6 plus bend test and it’s proven that it’s easy to bend. In this case, online communities could also harm the image of a product and damage their market.

Image taken from: http://i.dailymail.co.uk/i/pix/2014/09/24/video-undefined-219F2CBA00000578-288_636x358.jpg 

Although that online community has disadvantages for a company, however it still useful for them since that it would be able to give review about their product and develop it for the next. So personally, I think that online community is helpful and I’m looking forward to made a review blog for my product which have this similar design:

Image taken from: Screenshot in Apple store

I hope that in the future I’m able to learn more about customer demand and market research and how can I know future demands. In this way I could create a product, which can be useful for the community. And I would also want to learn more about types of market research (primary and secondary) such as eq. Snowballing. The reason why I want to know about this is since that I’m planning to be a entrepreneur in the future, its important to know customer demand and how we know that they would but it in the future.  

Video of iPhone bend test: https://www.youtube.com/watch?v=znK652H6yQM

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: THE PEOPLE AROUND US

As promised I documented our meeting in the usual way ! If not food what else can put you in…

As promised I documented our meeting in the usual way ! If not food what else can put you in the right mood!

I have the pleasure to announce that this meeting was one step further for Roxi, one step further for humanity! :D She had never tried sushi before, so she had to brace herself and have a roll! Her reaction- priceless!

As you can see this pizza Margarita, isn’t it obvious what I’ll be talking about in the next couple of paragraphs? Well of course …

Teamwork

‘I’m not the smartest fellow in the world, but I can sure pick smart colleagues.’ Said ones a guy named Franklin D. Roosevelt

Well in my case I didn’t choose my teammates initially but with time they became the right choice that I might not have made on my own! It is therefore, sad that we will soon have to depart from each other. During this module we went through a lot of new experiences and emotions and we went through them together. We passed through the confusiasm and the discomfort and were able to walk a rather long path helping and supporting each other throughout it. You could say we are like little children that are one step towards building our own sand castle together. At first we were like a bunch of kids at the playground, all minding their own business, keeping to our own pile of sand, and not wanting to share our toys. With time we started to realize that we can only build small and shabby sand figures ourselves, nothing impressive. So in order to cross the boundaries of what we can do on our own, we all had to succumb our ego and selfishness and share what we know and have. Some brought their little tinny shuffles, but also a lot of positive energy and enthusiasm that kept us going forward towards our goal. Others had a huge arsenal of tools and third, in contrast, didn’t know what strengths they possess and how they can do their share of the work. None of us much useful by themselves, right?

 Instead of comparing the forms and sizes of our shuffles, we understood fast enough that we could compensate for our weaknesses and bring the best of our individual traits in a collaborative, selfless way. Though it happened in a very natural way, all of us needed time to build up our trust towards each other, to put the foundation of our castle. It was hard to leave our comfort zone and start not only thinking as a part of a group but also working as one. For that we used not only hard shoving (research and planning in our occasion) but also cold water in order to strengthen up the sand (the euphemism of staying objective, giving feedback, bearing in mind what our ngo can do and will want to do).

 Now when we start to carve the details in our castle shaped lump of wet sand, I look back and see that we’ve gone a long way. Except learning all the fancy terminology that we can proudly use, we received a better know-how about our roles as designers. Going back to the metaphor with the castle, I personally, have now a better sense of the fact that sand can both become too sticky to work with or also too friable and then you’ll never be able to form anything from it.

Well before it gets even more confusing, I should remind you that this is only sand! But when we apply the same principles in life it suddenly becomes more complicated. Why is that exactly? It is simply because people are involved and people are not sand. They have all their own way of thinking and evaluating things. For they are so individual, it is even harder to determine what to anticipate from them.

Then how do we make it work?

My answer, well at least one of them (because I will continue to neglect the main topic of this week’s prompt otherwise) is to build trust in your team and also among your ‘followers’. Trust is essential for a good bond. It means that people no more perceive you as some great authority, but they also seek you as an adviser, as a friend. They begin to want to be a part of your team, part of your cause. That is the moment when people start coming to you, without you begging them to come.

Of course I am not some experienced CEO from a great company, so I cannot expect you to believe a word from what I said. Nevertheless, I think that this is most successful method that PAGE could use in order to raise awareness. Yes it would be small, with tiny baby steps, but eventually it could turn out victorious. Moreover, this will prevent PAGE from deviating from its values and high principles!

v  The job of a good leader is to speak do that people want to listen, they lead by going first in the face of danger, by making the others feel safer, making them want to follow you not obey you!

Simon Sinek

, https://www.youtube.com/watch?v=lmyZMtPVodo ;

What exactly did I learn?!

  •  Online communities and networks could provide useful connections, peers, but one should have realistic goals and aim for the foreseeable. Building a name for yourself doesn’t come with a blink of an eye. It needs time to sink in into peoples’ minds. That’why I think that the best strategy is to never stop dreaming and hoping for the best, but also keep an objective mindset and foster critical thnkng that would enable constant upgrade and growth. In this sense I think PAGE has to remember not to aim for the unapproachable. As an organization PAGE’s current image depicts the honest non-profit desires of the Appalachian people to be part of the change that will make a difference to the girls, the community and the region in general. That’s why the first step for them is building strong connections in this region and maintaining them!
  • Execute your plan one step at a time. Measure how much time and what requirements are needed. If you skip one of the basic steps, you could end up hanging in middle air.

What I WANT to learn:

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: Pure Awesomeness in Dannyland

There are plenty of goldfish in the sea, but purple ain’t one!

First of all, sorry for the delay. To be bluntly speaking, the long weekend distracted me a little and driven up my laziness.

Since that kind of kept me thinking, i think it’s the perfect period to get ‘customer feedback’ because it takes time to fix, review, repeat until our goal and customer satisfaction are in harmony.

My job in my group was to research about the purple goldfish. According to the website that i found www.purplegoldfish.com , there are 5 important factors that measure the size of your ‘purple goldfish’ . So here it goes

Size of the environment (i.e. the market)
Amount of goldfish in the same environment (i.e. the competition)
Quality of the water (i.e. the business environment / economy)
Treatment during its first 120 days (i.e. start-up)
Genetic makeup (i.e. differentiation)

As an innovator, i think the most important factor for our marketing strategy is ‘genetic makeup’ because that’s what define us, we are designers who make different things. That’s why we have to be PURPLE, to stand out. (probably the reason why Justin Bieber had been so popular, though i’m not a fan of him)

I’m excited for our group final video because it’s my job to do it. I’ve always like recording videos, collecting moments, edit them and publish it in a form of dvd. Since i love sharing too so i share it to my friends and family. I always take opportunities in birthdays because it’s one of the best moments in our life. So yeah some friends from IDE and I just had a birthday surprise plan for Ali. A sneak peek is available on my facebook Elle SLee or Ali’s tumblr blogpost. :D

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: E L L E

Suit up!

We all remember the confusiasm at the beginning, don’t we? Well… for me, it’s happening again. I mean, it’s week 7! I am so enthusiastic about seeing the final result of all these weeks… But then, it’s week 7!!! I am so confused and scared about seeing the final result of all these weeks.

The enthusiastic part comes mostly from acknowledging how much have I learned so far, especially about the virtual world associated with innovative design. For me, it’s really a come around, as now I understand that there is this other word (I kind of used to always evoke “addiction” and “decay”) that I can use when talking about the online space –benefits. Making use of the online communities and networks can yield you anything you need: information, funds, ideas and feedback. But they don’t call it “space” for no reason: it is indeed like that -a massive community. Therefore the crowd and the information you reach can be impressive… but just if (a big one) you have to have the right “equipment” for it and if (an even bigger one) you know how to make use of it. So, as frustrating as it might have been to be bombarded now with all this information and concepts like crowdsourcing and crowdfunding, spider grams, teamwork, reflection and marketing, I think that somehow it left me with a sense of independency and it will turn out to be an asset: it’s like learning how to swim; it is scary for a kid, but that’s the best time to learn it. Going through this hectic process now ensures me that I will not end up as a designer confused and paralyzed in the face of competition; so when I go swim with the sharks I know, well… how to do it. This way I might have a chance against them.

Now, whenever I will decide to launch myself in the online space, this are my principles for meeting those two big “ifs”:

  • Reflect, reflect and reflect – Know my goal. I have to spend some quality time with those why/what/when/where/who/how questions. This is pretty much knowing what “equipment” I need and suits me the best;
  • Research… then research some more -Not all the information or services offered meet my needs, so choosing the right network requires painstaking selection. This is getting the “equipment” I need;
  • With great power comes great responsibility –The power of the masses is greatly available but no one will simply grant it to me, it’s my responsibility to ease the process of getting it. So when I need something the catch is to clearly ask for it.  This way I’m efficiently making use of that “equipment” I got.
  • Keep the flame alive –Fostering always calls for personal involvement. There is no difference with online communities and networks: if I want a healthy and thriving one, I have to maintain it, check it regularly and participate to it. So, if I want to retain the “equipment” I’d better make sure I am keeping it in a good shape.

No, confusion, I have not forgotten about you… As I said before, I am not keen on spending too much time at the computer/laptop/mobile: thereby, my primary concern with designing and fostering an online community is the part that requires the maintenance of it. So I would not mind learning how to balance the digital and real world, especially with this overwhelming amount of undoubtable useful networks such as LinkedIn, Facebook, 99Design,etc. (Any suggestions here?) And there is more… I also intend to foster strong skills regarding working with Adobe Systems such as the Adobe Creative Suite. Video making already came across in mostly all of our classes, so it seems I’m having an early start with this one. So this is all for now, time to get equipped, I’m going to explore YouTube today!

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: Made in RO(xi)

Flashback

Time passed really fast through these 7 weeks! Looking behind on my progress, I feel that now I have more knowledge on online communities and from that I can work on that for my career in a responsible succesful way.

It can be really usefull to using online communities to innovation. It starts on the research part, where you can see what have been done, what has worked, what are people needs, select target groups..then engage one network and through that you can show the steps of your work, have feedback from it, talk to the people who will probably be your customer when this product is ready, and then you can change it in the best way to fullfill your target group  the best way, but never lose authenticity!  Using internet communities is very heathy for your network as well because it becomes easier to expand and feed it, all around the world. And of course, crowd-source-and-or-fund!

Crowdsourcing was something that I didn’t know what mean and now I’m very interested in, and in the other day I realized that’s a resource that we are using for PAGE in our idea with the virtual internship thing. This means it’s a strategy that works not only for companies but in various ways, depending on how do you translate it to your needs.

Crowdfunding I knew about, but something that really surprised me was how many are there and with different ways of doing it, but in all of them the key is an interative process.

 However, with all these pros,it can be tricky if you use it in a way that is only one way communication, a estatic work. You have your work there exposed, but don’t have a place to get people’s questions and answers or just don’t care about it. This is sort of what my group asked to Nancy in our Hangout yesterday. How can we maintain a relationship like that? The answer is basically always ask yourself how is it going? Does it matter for anyone? Which means measure satisfaction.

I’ve learned that everything has its time. For example, my group was considering a worldwide internship program in the beggining, but we realised that it’s not PAGE short-term goal to expand  to the whole world, so we focused on the cities around them. For the same reason we haven’t choose crowdfunding as a strategy for PAGE now because they need to be known first.

 Teamwork is something that I’m used to do in my hole life, but this time is a different experience, because it’s not in my original language (sometimes is difficult to express na idea properly hahaha), people from different parts of the world, relatively big group and so many other differences. Also, to divide tasks is not something that I’m good at, and in this case we had to do it almost every week so the group continued working. There was something interesting in my group, that combines group work and online communities: we had a Hangout group meeting! It shows that is possible to be productive using this kind of network.

 Something that I would like to know is how to put in practice this knowledge in a visual way, as in a website..which colours, fonts, shapes, positioning are better to communicate what I want?

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: Maíra's Project Community blog

It have been a interesting and progressive week for our team to work out for our project! Well we…

It have been a interesting and progressive week for our team to work out for our project! Well we start off narrowing down our ideas and focusing it more on one subject or ideas. Before, our ideas are floating like rain (the picture below basically describe how I felt)

Image taken from: http://www.artvalue.com/photos/auction/0/52/52482/thukral-jiten-1976-india-tagra-homosapiens-brainstorm-2-3243262.jpg 

We all have this interesting Idea on how we can improve our NGO’s however we decided to choose one which is the most effective in our perspective 

Image taken from: http://whitelightdesign.com/wp-content/uploads/2012/01/ID_Light_Brainstorm1.jpg

Btw! I’ve learn some new awesome stuff on the class today, its about crowdsourcing! What is that? “Crowdsourcing is using collective intelligence gathered from the public and using that information to complete business-related tasks. These tasks are normally completed by the company or a third-party service provider, but through crowdsourcing the public assists in the completion of these tasks. Companies are often attracted to crowdsourcing because it expands their talent pool and is often free. Crowdsourcing also allows a company to gain insight into their customers and what they desire.” - http://marketing.about.com/od/marketingglossary/g/definition-of-crowdsourcing.htm 

Well that just the basic definition! And I do think that crowdsourcing would be in a great value for me since that I’m planning to become an Entrepreneur in the future and establish my own company. Well the benefit for me for as a designer is that I would be able to generate more ideas from other designer to create better product innovative design. However, it could also disadvantages me since that the design that other people made is not what I’m looking for or what I imagine it would be. Because different people have different perspective (this is what I’ve learn in cultural differences class). But in the end we still need more people to generate more ideas because “idea” is more valuable then money. Well, some might disagree with me because they prefer “go it alone”  then crowdsourcing.

Image taken from: http://www.cowhillconsultancy.nl/wp-content/uploads/2013/07/crowdsourcing.png 

Image taken from: http://www.23-archiefdingen.nl/wp-content/uploads/2012/09/crowdsourcing.jpg

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: THE PEOPLE AROUND US

The Green Bar Effect

Another eventful week has passed by.  I am afraid tough that if I start explaining this post will become too long and boring!

So, dear colleges, tutors, and overall curious people! While I was browsing through my previous posts (I was curious to see if I was doing any progress in this new and intriguing thing called blogging.), I realized I haven’t actually said: THANK YOU for following my blog and really reflecting on it… basically reflecting on my reflection… oh, well starts to sound a bit confusing again, therefore I will stop here!

Just before I start I want to share with you the future plans of my group: We still haven’t decided on a specific date, but soon enough you’ll be all bombarded with photos of our sushi meeting! As always food is stimulating an effective working process for us.

Back on track!

Today I want to tell you a bit more about crowdsourcing, crowdfunding and also as an addition peer funding! Most of us have heard those terms before, but maybe haven’t put much though into them. My opinion till now for example could be simply described with ‘That’s smart!’ What is my opinion now, when I know a bit more about it? ‘That could be smart!’  

And it will be, if only used properly. How do we do that? How do we turn these strategies into assets in a hypothetical fundraising campaign or awareness campaign? First, in my opinion, is avoiding the mistakes from previous unsuccessful experience of other organizations:

  1. Crowdfunding is not a lottery, it requires preparation and consistency
  2. Setting a goal that is too high. In contrast, more reasonable is to: set a realistic tipping point, for example securing the first 30 % from your own circle of relatives and acquaintances; contribute the first couple of days and not wait till the end of the campaign.

Almost 90 % of the campaign that hit their goal exceed it. This is the reason why setting an accurate goal so important!

  1. The green bar effect- the fascinating thing about it is that people will intuitively chose to contribute to a campaign with a bigger progress rather than a campaign with similar amount of money raised, but smaller progress!
  2. Rushing the process .Timing is everything! And for that sometimes is needed great patience.
  3. Telling the wrong story- having a dry business-like pitch In order to promote best your campaign. On the contrary,  it has to be addressed according to the target audience. It is important to show a personal touch and transparency. Visuals will enhance the interest of the crowd/peers. For example there is this singer that wanted to collect money for her performance, so she took a picture of herself with different outfit every day and asked the crowd what should she were on stage. (Other very interesting examples can be seen on this link: https://www.youtube.com/watch?v=F1_viddQGSQ )
  4. Promotion of perks that don’t work- put yourself in the shoes of the audience!

*Here is a link to an article related to that topic: https://go.indiegogo.com/blog/2012/05/5-rookie-mistakes-in-crowdfunding.html

A great part of this information I found during our project community class, the other I researched myself as I tried to answer some of the questions I had towards the stairway to success. For us to do our research about crowdfunding we were separated into different groups, in which we worked on a certain resource which we later on discussed among this group. Afterwards we went back to our original groups with whom we had to share the most valuable information that we extracted. In my group we watched or maybe it’s more honest to say we almost watched (we didn’t have enough time) a video about the principles of crowdfunding and how they are exactly applied to the ‘Start Some Good’ website. Eventually we figured out that we have all gathered very interesting and useful information. In fact I realized that crowdsourcing has many applicable possibilities, for crowdsourcing by definition can have an enormous diversity of ‘crowds’ that would show interest in different campaigns. Crowdsourcing is all about connecting with people via a platform or social network in order to receive in return expertise, knowledge, time or resources. Crowdsourcing can be used differently, depending what you aim for, it could be crowdfunding, cloud labor, crowd creativity, and open innovation (sounds familiar?). Basically, crowdsourcing gives us the opportunity to achieve whatever it may be that we want. We only have to reach out. And of course beware of the way we promote our selves. When wanting to achieve big results, I believe a campaign should think very realistic first about the possibilities and set accordingly its initial goal.

I can’t say I was surprised to find out that many of the campaigns end up in failure, but it was interesting to me to find that there are different approaches some of them more riskier, others safer in way of achieving consequently short-term and long-term goals. That’s the reason why I fully respect companies and organizations, small people like us followed their ambitions and achieved something truly great despite all the risks and possible failures! Some of them are names that now immensely influence our world, like Wikipedia and Pebble for instance.

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: Pure Awesomeness in Dannyland

How to stand out from the crowd through the crowd

Making use of groups of people for personal means is not such a new to the world concept.  The exploitation of the power of the masses is an ongoing process that dates back to the era of the caveman; he wanted that mammoth down, but couldn’t do it all by himself- so they would hunt in groups; kings and emperors wanted to conquer the world, but they alone did not possess all the information nor strength- so there were war councils and armies. So the concept of connecting to a community in order to benefit from it is not new: just the fancy name- crowdsourcing- and the manifestation of it, as nowadays the digital space represents the most convenient means of reaching the targeted crowds.

Although it’s not that hard to deduct the usefulness of crowdsourcing, many still feel skeptical about it and relate it to begging: for money, for knowledge, for manpower, etc. But is this association relevant?  When begging, one has nothing to offer back, so the process relies solely on… well, on nothing much. Crowdsourcing, on the other hand, develops around the exchange of individual knowledge, values and aspirations: one offers a vision, so people sharing it can contribute to and support. Most of the times, the beneficiary is not only the one receiving help, but also the one providing it; people that have the skills/information and the desire to do something, but not the means to go big about it.

The appeal of such practice comes from its utility: first off, it is highly available for anyone and everything (no matter what kind of an organization or project, there is sure to be a platform fit for it); secondly, because of its extensive accessibility it enables the harvesting of mass knowledge, skills or resources quickly and effectively with minimum to zero costs. Moreover, there is also the free publicity acquired through the campaign, as it adds to an individual/organization’s awareness level.

But, as the caveman can tell you as well, there is no fire without smoke: there are many ways in which crowdsourcing creates huge advantages for those who engage in it, yes, but for every pro there is a con. Firstly, similar to what happens with the credibility of products that are greatly versatile, people might not feel comfortable with crowdsourcing and because of its openness and wide availability; it can trouble the very ones that come up with ideas, because outsourcing can expose it both to improvement and theft; it can also affect the crowd, as there is no guarantee that none of the projects turn out to be scams.

Then, one of the most common mistakes is to think that once you have found the right platform you are all set. Crowdsourcing platforms provide you with only the tools you need to obtain what you need, not the crowd that can offer it to you as well nor does it ensure your campaign’s success: you still have to make the connections yourself. This problem we encountered while thinking about crowdfunding for PAGE: the easiest crowd to reach is, of course, the community of Appalachia… but, it is a community that could benefit itself from some funding. So what if the network you can connect to has the desire but not the means to help?

Another drawback of crowdsourcing is the potential need of compromising on your morals or values in order to make your intention meet the requirements of the mass. Yes, after it has been exposed and influenced by outside sources, even if it has led to improvement, an idea might not feel yours anymore… and this can be kind of an itch for some that call themselves designers/innovators. This raised a second issue when considering crowdfunding for PAGE: when talking about this process, Tom Dawkins, the co-founder of StartSomeGood, a platform to raise funds for non-profits and change makers, identifies fundraising with storytelling; namely, the success of your cause depends on how you present it in order to appeal to a group. For example, we are all aware of the reaching power of pity causes, aren’t we? Now take let’s think about PAGE, a NGO that is committed to ensure learning and enrichment opportunities for young girls growing up in rural mountain communities, but that is focused on not presenting the girls as targets for sympathy… do you see the incongruity?

I, personally, am very intrigued by crowdsourcing, because, nowadays, there is a big variety of problems that need to be addressed. But you don’t have to know it and do it all by yourself:  we do not lack the diversity of knowledge, skills or resources to find solutions to these matters, but the right combination of them. 

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: Made in RO(xi)

“Fundraising on steroids”

This sentence was a simple, funny way to describe what crowdfunding is. However, going deeper on the meaning of it…

 is important to start saying that crowdfunding is different from crowdsourcing, which is “to get a large number of workers, only when you need them. You decide which skills you want, and workers supply them—sometimes from nearby, sometimes from another continent.”

 Is something like what we are doing for our NGO’S, by adding our skills to help them to achieve something bigger in just a short period of 10 weeks. In conclusion, “It’s an incredibly flexible and effective way to solve problems, add value, and bring specialized expertise into your organization.”

 Now, going back to the crowdfunding. In just a few words, it is using a network (generally the internet) to fund your your work. Can be a project, service, product, investment or cause. So, the quetion is: how to make people  give their money for a product that in most of the times is not even done yet?? There is where are some strategies to be succesful.

Basically, people has to few like they’re being rewarded for the money their are giving for a certain matter, so it must be na interative process, in which you release it to testers ; get feedback; answer users questions; make updates to make people always come back and see the progress and share ; only promise what you can deliver, be realistic; and always be and show passion.

Also, is important to make a video pitch, from where you can explain your goals and your project and reach out the media and more people.

 It’s possible to use various platforms to do crowdfunding, you just have to choose the one that is better for your goal and type of fundraising. From the examples given at the projcomm site, the only one that I knew was Kickstarter, that is a platform that can be used to fund creative focused projects: Art, Comics, Crafts, Dance, Design, Fashion, Film & Video, Food, Games, Journalism, Music, Photography, Publishing, Technology, and Theater. Also, it is used the all-or-nothing method, what means that if you don’t get the amount settled as a goal in time you don’t get money, but the at least feedback on your work!

 Circle up is more focused in investment in companies, as they say in their website, it is necessary to make a registration, that “is a complicated and expensive process, which may be prohibitive for smaller companies”

Angel List goes to the same way, focused more in startups meeting investors.

However, Catapult is focused on donating to help improve life of girls and women. After 5 months, if the project reached the goal, it gets 100% of the money. It is very interesting that in the period of the campaign the donators have the knowledge on which things they’re are giving their money for.

 Tinygive is a very interisting way to use socialmedias, as twitter to make a quick na effective donation. You choose the amount you want and in just a few words and clicks you have donated to the cause you appreciated. 

 Well, know that I know some of the platforms most used to crowdfund, how can apply this to my NGO? Also, is crowdsourcing interisting to PAGE?

Looking at these examples, Catapult would be very suitable to PAGE’s cause, because it is about girls education, girls effect as they say. The thing about using crowdfunding to this ngo is that they need constant donators and volunteers, besides donations for computers, cameras, tablets and books, buses.. which could be funded in a plaform as those.

Then, I’m not sure if crowdfunding can be the most succesful way to do it.

In the other hand, of course it would help to spread the world about this organization because of the credibility of these platforms. And there is where tinygive is interisting(using socialmedia to make the donations) but at the same time not so effective to organizations that are not known as PAGE.  Because how will people donate for a cause they don’t know? Ok, only by going to the platform website or getting interested by a donation that a friend made on twitter.

Crowdsourcing instead I think is a very good option to PAGE, for example. In that way they can receive help for a short-term period in something that they are in need on moment, from someone who know a lot about this necessity. I think it is a good option to PAGE specially because their work is focused on the summer and in the rest of the year they are preparing to that, so they still need volunteers but not as much as in the summer.

I think both options have pros and cons for PAGE, so is necessary to evaluate every aspect and use each method in the way that brings most positive results to the organization, like using the crowdfunding to raise awareness and get equipments and use crowdsourcing to get more volunteers to work in specified tasks, such as improving the website, increase network with other organizations and schools, developing new activities to the girls or just giving more ideas to help!!

 <http://www.forbes.com/sites/netapp/2013/06/06/crowdsourcing-for-business/>

 <https://www.kickstarter.com/learn?ref=hero>

<https://circleup.com/getting-started/>  

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: Maíra's Project Community blog

Designers… do we crowdsource or what?

Hey everyone!

This week we’ve been talking all about crowdfunding and crowdsourcing and how they might be able to help our NGO or even us as designers. The first thing is not confusing crowdfunding and crowdsourcing which surprisingly are two completely different things. Crowdfunding is getting the financial backing from investors and people that want to help your cause. While crowdsourcing, Is like outsourcing but its main goal isn’t its cheap cost on labor but being able to outsource things that aren’t in your expertise. Such as coding, translation, etc. It ranges here all based on what expertise your looking for. 

Crowdsourcing, I can see why designers would be hesitant about it because you essentially, through crowdsourcing our asking either an individual or group of people to solve a problem that you have with your design/idea or asking people to collaborate with your design/idea which I find, can be a touchy subject. For instance….this teacher and student

Source: http://www.socialsignal.com/tags/crowdsourcing (Rob Cottingham)

Obviously, this individual assignment was not to be crowdsourced. Hahaha

I’d say in terms of a designer if you can use your expertise you should use it but there is nothing wrong with crowdsourcing certain things. I think if you have highly developed your design idea and then crowdsource it to make it either more plausible or stronger. It is still your idea. Which I feel can be blurred for designers because we like to think of ourselves as inventors and ideally we want to be the sole creator of our work. Also, the fear sets in that someone could potentially steal our idea if outsourced, but to create a strong product or brand most of the time we do need some outside help. 

In terms of crowdfunding as a designer, I can see why designers would be  inclined to do this, most projects need start up money. I feel that as a designer, unless you are designing something that can benefit society as a whole it may be harder to find a big donator or supporters. Not to mention, to attract a big donator and a lot of supporters the designer would need to find a crowdfunding platform that focuses on the transparency of budgets,  a highly detailed budget list (because this is where the big spenders go.) Donators/ funders seek crowdfunding platforms and organizations/projects that are reliable. They want to know where their money is going. Which in turn, makes the process for getting your project/organization on one of these platforms a little more complicated as you have to basically prove (with a lot of paperwork) that your worth it! Dat ka$h makes you dance so you got to show them all your moves…hahahaSource: dancing GIFs on Giphy.com

Anyway, so now the pros of crowdsourcing

- Creates a solid/strong product or project

- Easier to find solutions

-Has a link to making crowdfunding from bigger funders more likely (because your idea is solidified by all the expertise)

And now…the cons

-May not feel like your idea anymore (quality change)

-Costs can arise when dealing with outside sources

-Rules/goals of the project (lines can become blurred)

-Outside sources can steal your idea and go elsewhere

Really, the cons are more challenges, most of them can be solved if; from the outset of the project you have a set idea and what you specifically want in terms of the quality of your project, things will tend to go more smoothly; try to pick trusted people so people don’t walk off with your idea (I know is hard, this is the risk); You have to keep good management on the costs of things, keeping track of what NEEDS to be spent (being completely involved/ an active member of spending); You constantly need to within your project set rules and guidelines of the project as more users/experts are added to the project and keep in mind the way you approach certain problems will change in different aspects of the project (circumstances aren’t always the same.)

I think crowdsourcing for designers is a great idea. But it’s a tricky one. I probably would do it in the future. 

Posted in Community, Group 8, Students
This post was originally published at the Project Community blog: Blogging for Good (Journey of project communities)