NOTE: This is a full archive for the Project Community: You & The World (2014) please see the main site for the most up to date information.

Posts Tagged design

The Video. How was it made?

At the beginning the idea of making a video for the project seemed easy, but as we started working we found out that it was actually challenging. At first we thought of doing it with Final Cut (Click for free trial) and After Effects (Free trial), but we decided to change it because we didn’t have that much time to work on it. We ended up using Prezi, but since it was our first time using it, the process was kind of hard. 

To make the video easier to understand we needed to select and write the appropriate information and then find a way of making it look attractive, and when you don’t understand a software completely that truly becomes a challenge. Even though we managed to handle it, making the video was really frustrating and we spent hours sitting at the university just working on it. 

When we were writing the information we also faced another problem that was that if you’re planning to use a voiceover you must make sure that the written information corresponds to what you’re saying while remaining clear, short and understandable. It is also hard to make the sound and the video match all the time and if this is not well done the quality immediately decreases, which I can’t stand at all. I think that choosing the right colours and displays to make the video eye-catching but still appropriate for the organisation is really important, and mixing this with clear content is hard as well because it is common to try to add a lot of information, which would make the whole thing messy and confusing for our audience.

I feel that even though the process of making the video was challenging (and incredibly tiring), it was also interesting and useful in a way, because now I know how to use Prezi, which will be handy for other projects in the future! 

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Posted in Community, Group 9, Students
This post was originally published at the Project Community blog: A glimpse into Isabella's mind

I work with floating people

This course made me reflect about the relationships between the elements involved in the system of the online communities for innovation. I specified "for innovation" because the goal changes the structure of our web constructions. Let me explain this better;


Online communities are generally a subjective system (this is also important, each person has a different online community) created by an individual and a bunch of weird people floating in the air. I know it is a creepy description but it works. Well, I can interact with these people through different means: social networks, blogs, wikipedia, crowdfunding websites, etc… nothing difficult here. Now, think to this structure, it misses something. It’s the goal. Without a goal it is pointless to use it! Different goals will change the shape of the community involved. If I am feeling alone and I want to find new friends I will use different networks to reach a selected number of floating people (I am alone, not desperate) and then I will change the relationship into a face-to-face one. On the other hand if I want to chat with a friend I just need to reach her/him and communicate (or her/his mother, father, sister, dog if she/he is not answering.. No, I am not desperate).

Now, let’s change this goal with a "design goal". Our project is a perfect example. Yes, I have a NGO but I can just take its purpose and translate it as my goal, it will make things quicker. Well let’s analyse what I learned about this love triangle: me, the online community and the project/purpose.



First, very important part is the need. Floating people have to express a need that could involve my project, my service. There are two different ways to approach this element. You can “feel the need” and design a solution or, and that’s our case, create/adapt the need to your project.

That could sound deceitful, but it is not (if it is not done by Apple). Look at our NGO, few people really think a Tiny House Community is a solution to a need, however the space on this world is decreasing and we are overusing our resources and that’s a problem, that’s a need. Money is also decreasing and we are living over our possibilities, that’s a problem too! "Creating the need" means to make these people aware that there is a different way of living!

To study the need we can use our marketing strategies. I love the Purple Goldfish Strategy (not only because of its name). It is all about what can you give that others can’t. In an ocean of red goldfish ( or orange or yellow, that’s the colour anyway!) what makes you “purple”? Merging it with the need you get something to make your difference even more powerful! Indeed if you have something the others don’t and it is something that people really need (or think they need or discover they need) you have a huge potential.


This is the base of every interaction me-community, without it everything becomes useless, it is the crowdsourcing part of our course. Unfortunately we don’t live in a world where investors just knock at your door (or if they do they do it when you are in the bathroom), people won’t help you in your project if they don’t know it. Here we have many different way to make people aware. I continue to say that Twitter is one of the best one, but also Youtube (why not? Make a video and spread it through Twitter, Facebook, etc..). You could also think to more traditional tools. Why don’t use the “creative guerrilla strategy”? It’s a old (but not that old) marketing strategy that involves strong graphic works. In these works there is something that excites your curiosity (the color, a shape, a huge written like “BOOBS” or “SEX"(you see it worked?)), then if you look at them closer you will find all the informations or a message with a website, etc… It is a manual thing but you can use stickers with this kind of messages and spread them around, in a zone or a city easily and it’s very enjoyable to create these kind of graphic works. Returning to web awareness system we also chose to create events for our NGO, to make people understand that these tiny houses are very cozy and clean, not like in TV shows! In this case, probably Facebook is the best events spreading system.

Example of Guerrilla style campaign by Benetton (that in the meanwhile is exploiting chinese children to make clothes. Here it is another important thing for a project, consistency)


Financing is an action that you (aware) community does with your project. An important rule in this topic is “nothing is for nothing”. You have always to remember that people don’t give money for free, you have to give them something. On the other hand you have to give them something that doesn’t make you lose money, it could seem obvious but it is not. Fundraising is something precise, you should fix a goal, a number, you starting money, what can you offer, its cost… It is complicated, you have to be very careful when you organise a fundraising campaign and collect/use numerical data and measurements for it if you want to earn money. I have already talked about many other details in crowdfunding/microfinancing in my previous post. I actually didn’t know anything about it before I did this course (really, I was thinking to bag-snatches as fundraising tool before that) so, I think this is a great achievement!


It could happen that you have an idea but you can’t do it by yourself. Let’s think about a videogame, maybe you have ideas about the story, the effects and you can draw 3D characters for it (you lucky girl/boy, I am not able to use Photoshop properly!) but you don’t know how to link the commands to movements, you have not any experience about computer programming! Well, here you can use again your online community! You can find partners that will help you in it. We learned how to manage a group in our course. For example for a videogame I would recommend you to work in group of three, so you can have a better control of the progress and, as Chris Corrigan said, you are more creative and that’s important for a videogame even if you lose “diversity” but, if you start with a clear idea of what you want to do you only need people who can help you in completing it (creativity). (I thought that a practical example would be the best way to express what I learned)

MAKE IT BETTER (BETTER, BETTER, BETTER…ok it is not about Beatles)

This is something I would like to explore. It is about those networks created to share a design idea and to use gathered feedback to make it better. It would be anyway a personal creation because the “deep style” is characteristic of the designer, but functions and shapes are modified by other future users or designers. Many web design competitions work like that, involving the customer/user in the creation of the final object. However the customer/user will give some tips but is the designer that has to translate them in a visual form. It could be very interesting to understand how to use it in the future to create a sort of “crowdesigning" and anyway, it is very challenging. I think that the best way to learn it is to participate or look to design competitions and analyse reactions to each work to understand if they could be valuable in the final elaboration. I would also like to see on the web if someone has already created something like that (we are in 2014, when you create something it is already created… except an easy way to go to gym).




Well, this course taught me all these things above about managing a project in an online environment and dealing with online communities. Obviously these are terribly important in our future, people are digitalising their lives (take a train and look around you, how many people do you see with the mobile in their hands? Probably a lot), if we will be able to meet those people on the web and to understand their needs and their thoughts we will be able to create new products that will totally change the world. Old ways of designing are slowly fading away except the strongest ones (that’s why i mentioned guerrilla). We have to find a new space to extend our networks and to link ourselves. The web gives us the possibility to do it remembering to not exaggerate using it. Our lives are here in the real world, not with floating people :) Well, stay connected for next post! I think I added enough pictures on this post, moreover I have in my mind an artistic representation of a floating person but I don’t remember the artist or the name, do you have some idea? See you next time!! :)

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Posted in Community, Group 1, Students
This post was originally published at the Project Community blog: A road to the plain

A future without memories

I decided to make a second post this week because there is a topic that deserves at least an entire discussion. It is also about questions asked in our “syllabus”: what did you learn about technology? how do you research technology? The last question in my opinion deals with our ability to look forward and anticipate what a technology will create and cause in our society.

So, first, probably the most important thing we learnt about technology is that is not only science. It is not immediate, it won’t show itself right away, at once, so we need to research, to reflect about it. Actually this is something most people forget and we make big mistakes. We take and use a software, a system because “it is easier, it is user friendly” and other stuff big companies think we need (or make we think we need) but actually we are wrong. I think that developing the wrong means we are losing a part of our richness (cultural richness).

For example I started this reasoning thinking to the digital photos, we could print them, but we don’t, Why? Because we developed most the digital storages for them then fast printing systems. If I want to print them at HEMA I have to go there, try to upload them (and it is not easy thanks to their crappy machines), wait for some time and go to take them after a while. Why we didn’t developed a cheap, easy and fast way to print them? (I should buy an EXPENSIVE photo printer, the EXPENSIVE photos paper, etc…) We didn’t because it was easier to store them in a Hard Disk. However how many times we lose some of these photos when we move them from an HD to another? Or we think we won’t need them anymore because we need more space, etc etc… And what’s the result? We are developing a future without memories. I can still watch pictures (printed) I have at home taken 15 years ago but it is hard to find pictures of 4-5 years ago!

So that’s another thing I learned about technology, don’t take the easy way, often it is not the best one! Think! Think before deciding how to do something, before deciding software, computer, system, etc… We would have so much more if we would have thought about what we were doing.

Another personal example? Ok, when I was a child (like 20 years ago) I used to listen to my grandpa’s old vinyls. They were really old and the authors of these songs were not famous, I can’t find them on Youtube. Well, I lost part of my memories because we changed through cassettes, discs, etc… without thinking to a cheap and easy way to transfer data, we just thought about an easy way to use them, spreading products that required them. Only in the last transition disc-USB we had computers that could transfer music (but I am almost sure it was a coincidence).

Here is the second answer to "how do you research?". Well, there are many means but the most basic and important one is reflecting. Just reflect. Use Google, Wikipedia, Yahoo answers, whatever you want but after you have enough information just stop and reflect: “is that the best way? What will happen if I use it? Can I use other means?”.

We had many generations just acting without thinking and now we have environmental pollution, Israel and Palestine, economic crisis. Each of these generations destroyed part of our culture in a different way (also improved it but we need to start to think improvements that are not devouring our world). Our generation, is struggling to clean our planet, to fight wars but is creating another problem: we created technology addictions, we erased and gave part of our life and our brain to computers (that are not reliable, did you see Windows 8? Would you really trust it?).

On the other hand we was born in a society that changed quickly and easily, we adapt, we know how to change. Well, let’s change, let’s think about what are we doing, let’s think not only to opportunities of technology but also to its limits. Here is the final thing I learned from this course, I will write it and just finish like that the post, because it is resuming everything and it is better to reflect on it.

I learned that technology is powerful, that it can completely change the world for the better and the worse and I learned that is humankind that will lead this change. 

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Posted in Community, Group 1, Students
This post was originally published at the Project Community blog: A road to the plain

Organize the chaos

This world is crowded, full of information, full of expectations and desires. How can we filter all of them? How can we organize them? How can we relate with them? Those are the questions that pop up in my mind. Connection. This is all about. Have you seen Avatar? Do you remember the way Neytiri made the connection with other avatars and with nature? Science fiction we said, but think that we already have this path between human beings. Social networks, platforms, websites. Life is a congregation of feelings and ideas and we have the power to “read” them. I heard many guys talking against social communities and then I realized: “Hey, they don’t know what we know”.



What we know is what we learned in this 7 weeks. Social networks are there to help you. It is like an entertaining encyclopedia. My advice: learn everything you can, focus on your interests. This is what I did so far. Is interesting that we have the ability to create a mind map unconsciously but it will be easier to explain this to you with an example:



We started as individualists, sharing with others who, what we are and what we can do as persons. Then the process started. We kept continue uniting step by step.

  • First as a team, then with the class, with the teachers. All this connections were fortunately face to face.

  • Secondly, we as a group initiated an uprising progress establishing connections with the NGO, and then with people from all over the world. This was one of the most important step, when we realized we have to make research if we want to find out the channels to communicate with others. As I write in another post, you need a purpose to be totally involved in the procedure. Our purpose is the girls from the Appalachian mountains, so we looked for channels we had to take in consideration the location, the region, the people which can be involved in this NGO, even if they are donors, volunteers or just participants.

What I found also during this course is the force of some goals, how they can transform you. Have you ever thought about how you can ask a question yourself? I didn’t till now. I learned how to be reflective , how to ask myself questions to obtain a good result. Is harder than it seems. Is hard because it is not about you, it is about other persons and you don’t want them to be collateral damages.

For this week I have a conclusion: Connections can be dangerous, unsafe this is why we have to pay attention to every aspect and to keep searching and searching for ways to evolve not do devolve. Facebook, Twitter, Google Hangout, Skype, Kickstarter, Crowdfunder, Catapult, Pinterest, Stumbleupon, Linkedin etc. etc. are all source of inspiration, ways to obtain new ideas and a step forward to design interpersonal connections.

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Posted in Community, Group 7, Students
This post was originally published at the Project Community blog: Laura Lezeu (Project Community 2014)

(Don’t) Look back (in anger)

We are almost there, that’s the seventh week and the project is going to end. It’s difficult to have a resume of what I learned without having a resume of what I and we did and what I felt. That’s why my blog post will be about the whole path during this course and it will be pretty serious (at least I will try to do my best) and not whimsical (discovered new word, I don’t know if it is right, english dictionaries are generic) and funny as usual. I promise I will do a comedy-style post with the last one.


That’s the first point, it is about the link between us, our NGOs and our four themes, a link expressed often as “confusiastic”. It is a general idea that tries to define a feeling that should occur in our progress, however it is very difficult to accept it. In fact the themes can provide different reactions in different people. Somebody can be very sure and enthusiastic about crowdsourcing and confused about work teams, somebody else can be very interested in marketing and doubtful about crowdfunding. What I am trying to say is that is not possible to define with one only word the whole course and all the topics. That’s a first lesson about media and network technologies and knowledge, they are different, deeply different and the common mean (the computer) is not enough to link them in their complexity.

Now, things are becoming more difficult. I think that some themes with some NGOs can cause fear, anger and confusion, not confusiasm. Let me explain it better with our (group 1) example: our NGO is difficultly reachable by an effective crowdfunding campaign. People involved are not “rich” and it is tough to make people donate because you can’t give back something with crowdfunding average donations. On the other hand you can give back something really “tiny” but donations would be too small to reach their goal. They want to build a stable and enduring community so they need a continuous amount of money. Now the theme “crowdfunding” was narrow for us, we needed to enlarge our horizon, our view and we needed to include big companies in our project. However that is not anymore crowdfunding as intended in the theme, we explored “microventure” and startups world. It wasn’t a real problem but it was obviously difficult to understand the exclusivity of that topic. That’s why I think that a theme as “fundraising" could fit the course better. You can include in it crowdfunding but not as only option.


Big danger in marketing zone. Three strategies: value proposition (ok!), purple goldfish (great, I love this one) and “what can we learn from Cocacola” (and here is the problem). Even if the example of Cocacola could be, reflecting a lot on it and stretching it, useful there is fundamental contradiction (and I think that’s why in group 1 nobody choosed it). That’s something really similar to philosophical disprove; even if you could use it in NGOs (and it is difficult) the big problem is that we are trying basically to compare a HUGE multinational company with a small, local NGO. It is a big generalisation in terms of dimensions and goals, are we sure that we can do this step (even if Melinda Gates says that is possible) and are we sure that there are not strategies that can be more suitable for our NGOs?Moreover watching at the video of Melinda Gates I think that it wouldn’t work;

1- Many NGOs are acting with single events, single initiatives. That makes completely impossible the real time data. Cocacola is continuing to sell bottles every day, they can have precise data and know the flexions of their market. For a NGO is more realistic to collect and analyse data at the end of an event but that is completely different.

2- Local entrepreneurial talent. That’s just obvious, many NGOs (as Tiny Houses) are local. Dealing with local entrepreneurial market is the first thing you have to do.

3- Marketing. Sure, saying it so generally it seems right but can we really compare the marketing actions of a NGO with marketing actions of Cocacola? I hope no! That would spoil NGO goals and existences.

On the other hand the Purple Goldfish Strategy is kinder, is more general, from the small store to, why not, a NGO! I hope that you understand what I mean, we need more adaptable strategies like this one, not the ones tested only by big companies. Here is another important lesson, adaptability over big results. They are obviously welcome but adaptability will allow you to create networks and systems that can be used by more people and help them in a proper way.


Now we can introduce another important lesson about all your work. There is a specific mean for each work you have to do. Passing through the complexity of social media you will have to recognise the useful tools from the fancy but useless stuff (*cough!*… facebook hashtags… *cough!*).


Now, what I would like to learn more? I would like to deepen my knowledge about fundraising, about startups creation and the ways to start your own business. Also, I would be very interested in the world of online design contests and related community valuation of projects. 

Anyway, now we are finishing our lessons and, even if I gave just some advice about what, in my opinion, was too confused and less enthusiastic, I am happy about this course. It helped us to know how to contact and to deal with a client and we started to understand how are groups working, these are probably the main results and I think that are the best results we could have. 

Well guys, see you next week, stay connected for the last post for Project Community! Bye bye! :)

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Posted in Community, Group 1, Students
This post was originally published at the Project Community blog: A road to the plain


"Good design should be innovative.

Good design should make a product useful.

Good design is aesthetic design.

Good design will make a product understandable.

Good design is honest.

Good design is unobtrusive.

Good design is long-lived.

Good design is consistent in every detail.

Good design is environmentally friendly.

Last but not least, good design is as little design as possible.”

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Posted in Community, Group 12, Students
This post was originally published at the Project Community blog: Tinsy's Blog

Crowdsourcing and Crowdfunding


Crowdsourcing is the online gathering of a group of people to share knowledge and wisdom to build a better product.


Same as crowdsourcing, only that the community involvement moved into the financial arena.

Useful or not?

I find tools for raising awareness of your *insert here whatever you want to raise awareness to* very effective if you actually know how to use them to the purposes you want to achieve. In the particular situation of an NGO, this tools can be of huge help to raise awareness and money coming from donations, you expend almost no money and you have a platform full of donators to see in which project expend their money next. For that, of course, the proposed project that is target for donations should be attractive and beneficent for the donors and for the causes they share with the NGO. I am not saying that depending on your cause is the success of your campaign, but it kinda is, because if you are doing a stupid thing that works for nothing and benefices no one, well, it’s more likely you will get no donations at all, but of course, like everything in this world, things get weird and maybe those projects can be successfully founded or known.

I think most of the work is done when the project or cause is fixed and the branding (or whatever they called branding) has been done. If you have a relevant cause combined with a nice, clear way of explaining to people why is this important for them, and for you, you’ll certainly have you project/cause funded within no time.

Design and crowdsourcing

When it comes to design, I think crowdsourcing is a very good way to have feedback on your product/project and to make it better from that feedback. A lot of good things can develop from crowdsourcing as a designer, like having a previous backup before you launch your product, people will want it before it actually exists; improve your product based on users critics; gain awareness for your product; and helps shaping the way this product is going to be born in the outer world. On the other hand, there are also bad things that can happen when crowdsourcing, like having your work stolen and made by someone else that saw your idea, and had the means to do it right away, and since you have no rights on the idea because it’s barely complete, then you will have to let a maybe great idea go away.

I am personally selfish with my ideas, and I don’t tell a lot of people about them, because I am really afraid that someone will steal them. Maybe my ideas aren’t that great and maybe I really don’t have to worry about them getting stolen, because they are like an ugly child no one wants to kidnap, but still I have lived it before, and from that moment on, I decided that won’t happen to me again ever, so that has shaped me as a reserved person. I don’t have boundaries when creating, but I do have boundaries when sharing the ideas (where am I sharing them and with whom).

Apart from my personal experience, I say thumbs up for crowdsourcing and their money equivalent, crowdfunding. Why? Because this kind of platforms are the ones that make great things possible.

Thanks for reading.

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Posted in Community, Group 9, Students
This post was originally published at the Project Community blog: A glimpse into Isabella's mind

A democratic expression for small communities

I started this reflection with several perplexities. If you think to our NGO it is difficult to define a team who could fairly lead it. We are talking about a different kind of organisation, an organisation that wants to build a real community, a group of people who is going to live together. How can we imagine a fair leader group if we do not involve the whole community in the common choices and more important how can we take advantage of the small size of this community to create a new decision-making model? We have here a great opportunity to create a harmonised society able to deal quickly with difficult situations.


First, we need to think to what the community needs, to the personalities who are going to operate in some topics to manage the challenged they will face.

The technician: Stone Age is gone and we need someone who can take care of our Wi-Fi, our TV’s, our electric system. It can be a prototype of the technology stewart, but just in the most technical sense.

The Head of facilities: the pool won’t dig itself, we need someone who could manage and create facilities like the bar, the pool, the reception, etc.. Don’t worry, he won’t start to dig the pool, he will call and contact someone who can build it.

The communicator: someone who is able to communicate with administrations, government, city hall, people, etc.. He will think about flyers, participation at events outside the community and he will fix the community’s meetings. He is another kind of technology stewart (it seems I am writing about incarnations of Buddha). He should be extrovert, don’t send to the city hall someone who can’t speak because is too shy, it could be a disaster.

The events organiser: someone who doesn’t suffer from heart attacks, this is the most stressful role. He has to think and to set up events inside the community, the camp, the Easter egg hunt (you thought I’d forgotten it? No, if the White House organises it we will do it too), etc..

The Treasurer: the killjoy, someone who will remember the others that the money is limited. The grey, cold and annoying character, the Angela Merkel of our NGO.

The Judge: diplomatic, handsome, kind and reasonable. This role will help members of the community to solve disputes in the most fair way possible, he will check that everybody is respecting laws.

The Leader: obvious, the frontman, he will manage all the other roles, he will give suggestions in every topic and he decides what is truly needed and what is not. 

We have our great team who will manage the community, now second problem: how to make it fair? How to make it democratic? We are talking about people’s lives, houses (even if tiny), we have to create a mechanism with which they can deal if they want to express their opinion.


Democratic governments around the world can be a model (as long as the model is not the italian one). Let’s start to think to our team as a government, we have different ministers and we have prime minister. Now let’s create a parliament, the community itself, a perfect, direct and total assembly that will express the needs and the ideas of each member. Here is our decision-making system! The “team” will propose idea to the assembly and the assembly will vote.

Last thing, we need an election system, something that will help us to create a “team”. I propose a simple one. We have candidate teams, we an election day, the assembly votes and we have a new leading team! (I won’t make a drawing of this one, come on!)


There is still a small step missing. How can our ministers do what they have to do? I mean, if we want to build this famous pool we need another team that can work on this pool. We can’t suppose that one person can do it all! Well, thinking about the number of people in a team I do agree with Chris Corrigan, smaller teams (2-3 people) are more creative. While our assembly approved something we need a team that can decide how to do it. Do we want a heart-shaped pool? A star-shaped? A normal one? (Yes, build a normal one, it is better). So let’s think to a team of 3 people, one of them is the “minister” and two of them are members of the assembly. It would be a temporary team, created to build the pool and the pool only.

As you can see, with a right set of rules this model can be very fast, perfect to make fair and quick decisions and to represent the community, to protect it and to improve it. With that our NGO will be able to create a great and functioning reality, where people can represent themselves and share beliefs and impressions in an assembly. They will be able to decide and to change the concept of their small society making it suits better to their ideas.


Changing topic we can talk about my work group. Well, this will be a lot faster and shorter than the first one, don’t worry. Our team is completely different from the NGO-democratic model, we are just seven people and we created a “hourglass system”. At first, we have several topics, we research about them in group of one. Then, with a meeting we resume and share what we know, the group will be a filter that will translate and change with the others’ individual experiences the informations. After that we can decide what to do, how to proceed, what to check as a group. When we are in the “operative” phase we can split again in small group (1-2 people) to work and technically complete parts of our task (one can make the video, the other one the report, etc..) in the best, precise and fastest way and we will put everything together with the experience of the whole group in it.

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Posted in Community, Group 1, Students
This post was originally published at the Project Community blog: A road to the plain

Project communities 1: We will do it

This is my first post about the course "Project communities" at De Haagse Hogeschool. Well, at first sight it was shocking, looking at the preparatory documents they sent us I just saw tons of different instructions about everything in various pdf’s. I tried to absorb as much informations as possible with poor results, then I just thought “Enough! I will see tomorrow what is all this about”; definitively a good idea.

Today I just had to get over the daily “find-your-classroom” desperation and I finally was able to understand the purpose of the course: to learn to use technology, to learn more about crowdfunding, to learn to interact with a NGO, to learn to work in a group, etc.. While I was grasping the meaning of all this stuff I started to think about what I have to do, what I will have to do and what have I done!

However we had our NGO and the first group work solved many problems. The NGO is “Tiny houses enthusiasts” and in the group each one has now his own role, each one expressed his ideas and we had a productive time, I think we will do it! I am the team leader, a worried team leader but I will manage to coordinate my group. The topic is not simple and we are still struggling to define what we want and what we think about it but probably the first call with the NGO and our next meetings will solve many questions.

Now, after this short story about the fear and confusion turning into determination (and courage maybe?), let’s talk about my expectations.This is the hardest part, what I expect from this course? Well I thought about it:  I want to deeply understand how to interact with organisations, to know how to get the informations I need to work and I expect to learn how to lead a team in the best way.

It’s a lot of stuff, isn’t it? However, I repeat, I am sure we can do it (me and my team) and we will.

Now it’s dinner time and I am hungry, see you everybody! Don’t miss the next post and "buon appetito"!

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Posted in Community, Group 1, Students
This post was originally published at the Project Community blog: A road to the plain

Tom Hulme talking about innovation, desire paths and design

Tom Hulme is a serial entrepreneur. He founded and now runs OpenIDEO & OIEngine. He is the Design Director at IDEO. Last year he spoke at the G8 Innovation conference in the United Kingdom.

He talks about how by building empathy for your customer you can become a better innovator:

  1. Live like your customer
  2. Observe them in the real world
  3. Learn from extremes

Create delightful desire paths – Tom Hulme

After looking at his keynote I’ve been seeing desire paths every where… Thanks Tom for the inspiration :)

By the way, find out more about OpenIDEO, an open innovation platform with 50,000+ users, on a CNCPTMKR project.

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Posted in Community, NGO Partners
This post was originally published at the Project Community blog: Maarten van Leeuwen